
Nike customized a LA running track with the LGBT+ flag colors The latest project of the American brand concerning the gay community is a great sport message
On the occasion of the National Coming Out Day on October 11th, Nike customized the running track of a sports center in Los Angeles (part of the Los Angeles City College) with the colors of the rainbow flag, those that since 1979 have symbolized the LGTB+ movement. The day dedicated to remembrances and celebrations was also attended by the American sprinter, Olympic gold medalist in Rio 2016 and twice World Champion in 2007 and 2009, Kerron Clement, who publicly announced his homosexuality by sending a strong message of affection and solidarity towards those who have not yet found the courage to openly declare their sexuality:
“This has nothing to do with athletics, nothing to do with my sexuality, it has everything to do with treating people with decency and making an impact to the world. [...] I have been through what a lot of people have been through which is being afraid of being who you are. I struggled with my sexuality for 17 years. Over time, as you get older, you care less. Now it’s time to just be yourself and be free. That’s what I’ve become, free.”
In fact, the penultimate step before the inauguration of the painted sports center, which also includes a baseball diamond, a soccer field and a long jump track, as well as a copy of Gilbert Baker's signature next to the Swoosh, will be open and free to all sportsmen.