
What if Champion comes back to producing football jerseys? After the rebirth of the American brand, a return to the football fields is not unthinkable
Once upon a time, in the 1990s, there was the Parma Calcio of Crespo, Ortega, Thuram and Gigi Buffon, in particular distinguished by his jersey made by Champion brand. The American brand, together with this yellow-blue uniform, has created a combination impressed in the collective memory as a symbol of oversized aesthetics. Years after that era of splendor for Serie A, Parma Calcio's jerseys still remain an object of worship for the aesthetics of the Italian championship, and the Champion logo with them. The last football shirt produced by Champion dates back to 2010: at that time, the brand signed the uniforms of the Wales national team. Before, Wigan Athletic, Sochaux and of course Parma had collaborated with the star and stripes brand, between the 90s and the first decade of 2000.
In a transition period like the one we are experiencing now, with the football shirt now a forefather of streetwear and with the fits of the increasingly hybrid uniforms between the super slim of a few seasons ago and the oversize of the mid-2000s, a return of Champion to sign jerseys could introduce a new style for football uniforms.